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Helping affiliates build a sustainable business.
Earn Well. Earn Ethically.
At BE (BE CLUB), we equip you with the compliance tools and training to grow confidently, and with integrity. We are committed to making sure our affiliates, once certified, are able to operate at the highest standards so they can become independent, ethical, and successful
Introducing BE PRO
Build with integrity. Lead with expertise.
BE PRO is our flagship compliance and education program. It gives affiliates real-world training to promote with confidence and act with integrity so they can build something they’re proud of.
Unlike most direct sales companies, BE has developed a formal compliance course with a certificate and badge awarded upon completion.
Course Provider
BE
Course Duration
~20 hours
(a mixture of videos + self-study)
Exam Type
Multiple Choice (MCQ)
Exam Duration
1 hour
Passing Grade:
80% or higher
Award
Certificate + BE PRO Badge
Certification is mandatory for Consultants and above, making compliance education a core part of leadership.
Course Content Highlights
Direct Sales Education
Understand what direct sales really means, and how it differs from MLMs, affiliate models, and illegal schemes.
BE’s Business Model
Why BE is free to join and doesn’t require inventory holding, instead focusing on real customer value.
Industry Awareness
Get a handle on global laws and customer protection rules. Understand what you are legally responsible for as an affiliate.
Compliance Requirements
Learn the right way to talk about products, share income examples, and protect the BE brand while promoting.
Risk Awareness
There are no guaranteed results. This module teaches you how to use the Income Disclosure Statement (IDS) the right way while setting clear expectations with yourself and others.
Earn a certificate
BE PRO Training Initiatives
BE PRO Talks
Insights from global leaders.
BE PRO Videos
Accessible compliance training.
BE PRO Presentations
Clear explanations of policies and ethics.
BE PRO Do’s & Don’ts
Everyday best-practice guide.
BE PRO Booklet
Essential direct sales knowledge.
Code of Conduct & Ethics
Standards every affiliate must follow.
Compliance Certification
Formal training + exam + badge.
BE Success System
Professional development and leadership track.
Distributor Compliance Requirements
All BE affiliates must follow these principles:
Brand Protection
Use BE’s logos, names, and materials only as allowed. Keep it professional and on-brand.
Product Claims
Only make product claims that are backed by actual data, and always include visible disclosures.
Income & Lifestyle Claims
All earnings must reference the IDS. No exaggerating.
Transparency
Always explain that BE is an educational platform, not an investment service or financial product.
Approvals
When creating new websites, pages, or campaigns, make sure to seek compliance team review before they go live.
Unethical Practices
We Prohibit
To protect affiliates, customers, and BE’s reputation, we strictly prohibit:
- Fake documents or IDs
- Crossline signup or cross-sponsoring
- Exaggerated lifestyle/income claims
- Misusing BE’s brand/logo on fake accounts
- Selling BE as an “investment” or ROI scheme
- Harassment /threats / defamatory conduct
- Bonus buying or manipulating the plan
- Tax fraud / bribery / corrupt practices
BE Red Lines
Upholding Standards
Our Red Lines define the boundaries that every single affiliate must respect. Crossing them may result in account suspension or even termination.
Examples include:
- Misrepresenting BE as an investment or financial product
- Making false or exaggerated claims related to income
- Aggressive or manipulative recruitment practices
- Registering minors or ineligible individuals on BE
Disclaimer
This course and certification are provided for educational purposes only. Completion does not exempt affiliates from compliance monitoring or enforcement. Each case of misconduct is reviewed individually, and BE reserves the right to take action to protect customers, affiliates, and the public.
Compliance Resources & Transparency
Independent Legal Reviews
Legal Reviews & Transparency Reports
BE believes in transparency backed by facts. We share independent legal assessments from trusted firms around the world to validate how we operate. These reports confirm our product-led approach and focus on consumer protection, with more being added as we grow.
Transparency in Action
Audit Trail & Governance
Every year we share what we’ve reviewed in terms of promotions, suspensions, and refunds. We are transparent about these numbers because we believe being ethical means staying accountable, always.
Every year we release a comprehensive Compliance Audit Report which covers:
- Independent Affiliate promotions reviewed
- Warnings /suspensions / terminations
- Refund performance metrics
Understanding the Difference
Direct Sales vs Pyramid Schemes
BE is a legitimate direct sales company.
Pyramid schemes rely only on recruitment.
Direct Sales / Pyramid Scheme
Direct Sales
Pyramid Scheme
Revenue from sales
Revenue from recruitment
Retail customers welcome
Must recruit to join
Consumer protections
Operates outside law
Earnings from sales
Earnings from recruitment
Built to Comply. Everywhere We Operate.
Global Registrations
BE operates in over 50 countries and adjusts its practices to meet each region’s laws and standards, from direct selling regulations in Europe to consumer and data protections in the U.S. and beyond. We believe trust starts with transparency, no matter the country.
Raising Standards Through Industry Membership
DSA UAE Membership
BE is proud to be a member of the Direct Selling Association (DSA) UAE, which is part of the World Federation of Direct Selling Associations (WFDSA). Membership in the DSA UAE reflects our dedication to fair and responsible business practices. It also connects us with the WFDSA’s global standards, helping ensure BE remains a trusted, product-led platform.
This membership demonstrates our commitment to:
- Upholding the WFDSA Code of Ethics
- Promoting fair, transparent, and ethical practices
- Strengthening consumer protections across the industry
- Aligning BE with recognized global standards for legitimate direct sales companies
Frequently Asked Questions
Is BE (BE CLUB) a pyramid scheme?
No, revenue comes from product sales, not recruitment.
Does BE (BE CLUB) guarantee income?
We connect you with digital platforms that focus on education and strategy, from simulators to personal development tools. We do not offer investment advice.
Are BE's (BE CLUB's) tools financial products?
We connect you with digital platforms that focus on education and strategy, from simulators to personal development tools. We do not offer investment advice.
Has BE (BE CLUB) faced warnings?
We connect you with digital platforms that focus on education and strategy, from simulators to personal development tools. We do not offer investment advice.
Reporting Violations
Notice a violation?
Report it to complianceofficer@beclub.com or
Click here
Trust is earned. Compliance makes it last.
At BE (BE CLUB), compliance is not just our policy; it’s something we fully embody.